8 Things Every Solo Entrepreneur Should Outsource


This calls for back-up.

Ed’s note: This post was written by Chris Strode of Invoice2go.

When you’re running a business, it’s essential that you’re spending your time in the best, most efficient way. While it’s natural to want to manage all aspects of the business, as a one-person team you can benefit significantly from getting help with the smaller tasks. This is where outsourcing comes in.

Finding the right people to outsource to is supported by the growing abundance of technology at our fingertips. With the rise of the “side economy”, a substantial number of people now offer their services through digital freelancing platforms, allowing us to streamline our day-to-day operations.

Here are eight simple tasks that small businesses can outsource…

1. Designing web content

If executed well, content can enhance your brand, increase your SEO and add great value for your customers. However, it can also be incredibly time-consuming and if writing’s not your forté, it could be a task better outsourced. Platforms such as UpWork connect you with thousands of creative freelancing professionals who can help you create informative, snappy content. You can view freelancers’ portfolios and hire someone on an ad-hoc or ongoing basis. For all your website design needs, 99designs offers a similar service for less money, with quick and on-demand options for businesses unable to engage a full graphic design agency.

2. Keeping your website fresh

Once you’ve established a website design for your business, you might want to update it sporadically when you need to add another link, or create new copy. It’s important to plan ahead for how you want your site to develop over time and share this vision with your freelancer. Fiverr is a freelance services marketplace that can find someone for you to do this – with “gigs” starting at only $5 to ensure you find the most competitive rate.

3. Assembling that IKEA desk in your office 

Unless you’re handyman extraordinaire, don’t waste time and energy putting this together yourself. Taskrabbit and Airtasker are perfect for one-off tasks, where you can find someone online who will happily do the job for you – in less time and for a decent price. 

4. Virtual admin

In a similar vein, Flexjobs provides access to a hub of workers who operate remotely from home. The app connects small business owners with each other, addressing the need for extra work to be completed, but not having enough to constitute hiring a full-time admin assistant. Flexjobs allows local small businesses to rely on each other to get the job done via virtual assistance.

5. What to do with all those loose documents 

If you’ve got a stack of papers that you know you’ll need sometime in the not-so-distant future, but would rather not keep piled up precariously on your desk – go back to Taskrabbit or Airtasker. Find someone to scan the documents with Scanbot and shred them afterwards. Your documents will be stored safely on the app and ready for use when the time comes, without clogging up your desk in the meantime.

6. Competitor research 

This can take hours to cover thoroughly. By investing in a service like SurveyMonkey, you can design surveys to get the answers from your target market to fine tune your product. The service also provides data analysis, sample selection, bias elimination and data representation tools to ensure your research is as in-depth as possible.

7. Sell your space

If you find yourself in an office environment with additional space, look to Spacer to make the most of it. If you’re a small business, space is a commodity – particularly in big cities where renting somewhere to utilise as an office can be quite expensive. By using Spacer you can combat those high rent/storage prices and generate a little extra cash all the while.

8. Laying out business cards

Using Moo means you won’t have to hire a graphic designer and take on the stressful position of decision maker along the way – sometimes taking weeks to reach a final product. The website makes it easy to design and print in your own cards in seconds. If you already have a logo or would like the same style you’ve used in the past, this requires even less time from your side in terms of setting up a layout.

Chris Strode




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