19th Sep, Melb – How To PR Your Business


Discover how to turn your business journey into a story and reach out to the media

Do you feel your business has a unique story that needs to be heard, but unsure how to get it out there?

The first edition of this masterclass in Sydney was a smash hit (don’t believe us – take a look at the testimonials below), so we’re bringing it to Melbourne!

Any seasoned PR expert will tell you that the media you earn is ten times more valuable than any coverage you buy. In this masterclass, you will learn how to PR your business and pitch to the media. Discover how to turn your business journey into a story, the crucial questions all good pitches must answer and ultimately, how to increase your chances of getting your brand story published in the media.

It’s up to you to create your story but let us help you tell it.

In the class you will learn:

– How to write the perfect pitch email
– How to understand your audience and find the perfect channel for your story
– How to craft an interesting story
– To hone your elevator pitch with practical exercises
– The best way to reach out to the media

This class is for you: 

      • – Small business owners
      • – Entrepreneurs

– Small business marketing or publicity employees


What a Fantastic and Insightful night! It really gave me an in depth understanding and new perspective of the publishing industry. Most importantly, now I understand the filtering process and how to pitch in a way that increases my chances of being published. There was so much great industry information and in only 2 hours.Of course everyone on the team were fantastic and very generous with their sharing of information. Not only that, but the people who attend are inspirational change makers. I left feeling so full and grateful for the experience. Thank you! I’ll definitely be attending more Collective Hub events.

– Jennie Keogh, Wedding Business Coach at The Wedding Experts

“It is so awesome what Collective Hub are doing for the community. When you go to a masterclass, not only do you learn so much about the topic at hand, but you also get to meet and connect with others in the community that Collective Hub has created. 

– Tennille

Eventbrite - Collective 101 Melbourne: How To PR Your Business


Thursday, 19th September 2017


6.00pm - 8.30pm


Work Club Melbourne - 2/287 Collins St, Melbourne VIC 3000




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