Issue 45 | #Girlboss Sophia Amoruso on Success


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On what the term Girlboss means to her…

I used to say Girlboss is about being the boss of your own life. And it’s true, it’s about all the things in your life, it’s about being deliberate in not just your work and your goals and your personal finance, but in what you eat, how you live, how you travel and who you surround yourself with. It’s a very holistic thing.

[But] the goal of Girlboss [the company] is to re-frame this concept of success. I found myself on the cover of Forbes magazine, no happier per se. But that was never my goal. The concept of success being financial or something that has to do with your career, yes, that’s important… but success can mean a range of things. And the model of success today is something that is very much built on this vision of a bunch of white men. I don’t have the answer, but I’m asking the question, what is success?

On her present definition of success…

Right now, making sure that I’m tending to my personal life and not delegating that to a dog sitter or a house-keeper, and really spending time in my backyard. Seeing my friends beyond a catch-up or a brunch, that’s success. Nourishing my body, taking care of myself.

On her biggest lesson learnt…

The biggest lesson I’ve learnt would be to grow thoughtfully. I was doing millions of dollars in revenue and people were like, ‘You’re going to be doing hundreds of millions’, or, ‘You’re going to be a billionaire.’ When you’re in your mid-twenties, early twenties, and people are telling you things like this, you think, ‘Cool, maybe that’s the goal, okay.’ It was a ride; you do your best with the experience and skills that you have at any given time. That was a company that I never really meant to start and then, halfway through, I was like, ‘Oh, this is a company’. With what I’m doing today [with Girlboss], I’m very intentionally starting something.

This is an extract from Collective Hub Issue 45. For the full article, buy your copy here.

Photography by Jeff Katz Photography.



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