How To Become A Voice Of Authority Masterclass


A masterclass your business or personal brand is seeking - 21st June 2017

What does it take to become a leading authority in your space?

Most leaders know they need to work on their personal brand and ‘get out there more’ but have little idea where to start. This leads to expensive and time-consuming experiments with little return on investment.

Becoming known as the leading authority in your field involves strategic positioning, message design, platform selection, effective marketing materials, speaking skills and access to a variety of proven strategies to leverage both your time and expertise.

Founder and CEO of Influence Nation, Julie Masters is a master of getting inside the heads of the most fascinating influencers of our time – decoding their philosophies, decisions, wins and failures. How did they find and then learn to own their voice? What choices and platforms made them stand apart in the crowd? How did they learn to overcome their fear of the critics?

“Julie Masters not only understands branding, she gets business. Her experience and insights helps professionals elevate their influence, build their authority and transform their bottom line”.

– Dan Gregory
The Gruen Transfer + CEO The Impossible Institute

In this Masterclass, Julie Masters founder and CEO of Influence Nation will take you through a different journey of influence – getting to the bottom of what it really takes to lead an industry, a movement, a conversation or a nation so you can walk away with a blueprint to becoming the voice of authority


– How to design the perfect message
– How to position yourself
– How to select the perfect platform
– How to develop effective marketing materials
– How to hone your speaking skills
– How to leverage your time and expertise

This Masterclass is for:

– Individuals looking to build their profile and unique message
– Entrepreneurs building themselves as an influencer
– Brands on how to be an influencer in their space

About Your Masterclass Mentor

Julie Masters has spent a career decoding influence. Founder of ODE Management, the worlds largest dedicated speaker management agency with offices across the USA and Australia. She is now the founder and CEO of Influence Nation, working with business leaders and organisations to become the voice of authority in their space.

Over a 15 year history as a leading authority in the speaking world, she earned a reputation for launching and advising some of the worlds most respected thought leaders. Clients include industry leading CEO’s, speakers, best-selling authors and media personalities – the voices of which have reached millions of people globally through speaking, publishing and digital channels.

Having won numerous communications industry awards across the USA, Australia and Europe, Julie now regularly advises CEO’s, entrepreneurs and executive teams on how to dominate their marketplace by turning their expertise into influence.

Eventbrite - Collective 101: How to Become a Voice of Authority


Wednesday, June 21st


6.15pm - 8.30pm


Collective Hub HQ, Level 9 46-56 Kippax Street, Surry Hills, 2010




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