There’s a new breed of celebrity and it came about in an instant. Photographer Kristian Taylor-Wood is lending an eye to a group of influential, offbeat social media stars who are using their popularity in very different ways.
“As technology and the digital era become more and more integrated into our everyday life, we are finding our inspiration and entertainment from new sources,” he says.
Fresh to the hall (or feed) of fame…

CHILI PHILLY
WHO: Phil Ferguson
WHAT: A lad with a thing for crocheting foodstuffs to wear on his head
BACKSTORY: Everyone’s talking about this Melbourne-based wool wunderkind, with thousands of Instagrammers now trailing his every stitch

THE THROTTLE DOLLS
WHO: Nina Hoglund, Erica Valenti and Maria Adzersen
WHAT: Three bikie chicks driving dreams at full throttle
BACKSTORY: Like the Girls Ride Our and Sisters on Steel before them, this female-only bike gang is breaking down stereotypes one street at a time
ONE HUNGRY MAMI
WHO: Brenda De La Piedra
WHAT: A vegan-turned-pescatarian foodie from the jungle
BACKSTORY: Psych nurse by day health-food blogger by night, this Hungry Mami is one to watch

PENGUIN THE MAGPIE
WHO: Cameron Bloom + Penguin the magpie
WHAT: A photographer sharing the shenanigans of an adopted magpie called Penguin
BACKSTORY: With more than 90,000 Instagram followers and a book on the way, the Bloom family’s feathered friend has been dubbed by The Huffington Post as “the coolest pet ever”

DJ TIGERLILY
WHO: Dara Hayes
WHAT: Half-DJ, half-mermaid, making a splash in the EDM scene
BACKSTORY: This Sydney-based lady of the decks brings her sound and sparkle to dance floors the world over; fan base #teamunicorn in tow
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