Behind the Scenes of Five Creative Lives

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From a photographer to a farmer, meet this diverse tribe and their tools.

Behind the Scenes of Five Creative Lives

Very few brands can claim to traverse – even unite – industries as diverse as farming, design, music, surfing, marketing, fashion, construction and hospitality.

But beloved Australian boot company, Blundstone, achieves just that feat.

Their bringing together of individuals from all these fields over a paddock-to-plate feast at The Farm Byron Bay last month proved cross-pollination can come in all forms. In fact, as far as business is concerned, often the more assorted perspectives, the better!

We turn the spotlight on five creatives we met on the day for an insight into their different working worlds.

TESS GUINERY, THE VISUAL MAGIC MAKER

A photo posted by Tess Guinery (@tessguinery) on

How would you describe your job in ten words or less?
I create all things visual to make brands muse-ifyingly interesting and awe-inspiring. 

What were you doing before this?
I was a full time dance teacher / choreographer. I ran a dance company for six years with 450 students. It was a wild ride.

Where are some places we’d be likely to find you on a given working week?
Everywhere! I love my job because I can work from anywhere in the world. It’s super flexible, ultra-creative and the greatest platform for weekly improvisation. Most mornings I’m at the beach, you can also find me in a cafe, in my home studio, travelling in our van, foraging flora in a forest for a shoot or on location in some random destination following my husband around who works as a Stuntman in the film industry.

What are some of your day-to-day tools of the trade?
My camera, iPhone, all the adobe creative programs, trusty Mac book and a heap of props, drop sheets and creative elements.

A photo posted by Tess Guinery (@tessguinery) on

Who do you surround yourself with at work? Or are you more of a solo-preneur?
Although I work for myself, I find myself very much not alone. I am grateful to be surrounded by an abundance of creatives – some who live close by and others who live in different states or countries. It’s amazing how the internet can make your creative community feel so close, even if geographically you are not.

What is your favourite bit about what you do?
I still pinch myself when I think about how my job consists of 80% creation.

And the most challenging?
Emails. That 20% of non-creativity usually involves my head stuck in a pile of emails. Some days, the logistical side of running your own business can feel monotonous.

Your last (little or large) adventure? And your next?
I married a stuntman so adventures quite literally happen weekly in our little household.
Thanks to cheap flights and spontaneous spirits, I recently took a trip to LA with my girl crew of fellow freelancers to celebrate the fact that we were all brave enough to go out freelance and we are all still alive to tell the story. Worthy of an international girls trip for sure! I’ll cherish the memories forever.

And as for the next adventure…I’m actually waiting for news to hear if we’ll be moving to another country in January, so TBC.

 

BEAU YOUNG, THE RHYTHMIC WAVE RIDER

How would you describe your job(s) in ten words or less?
Singer, songwriter, children’s musician, surfboard shaper and designer.

What were you doing before this?
I was a competitive surfer but shifted gears after falling in love with the art form of surfing more than the sport itself.

Where are some places we’d be likely to find you on a given working week?
In the garden planting native trees and ground cover, in a shaping bay mowing through surfboard foam or playing the guitar and singing my lungs out in the barn where I strive create music that kids enjoy.

What are some of your day-to-day tools of the trade?
For song creation, it’s simply a pencil, laptop, guitar tuner, dictionary, guitar and voice box.
And for surfboard creation: a planer, sandpaper, rasp, surform and templates that show the board’s outline before cutting it out with a handsaw.

What is your favourite bit about what you do?
Using and finding strange voices I never thought I had to describe the animal I am singing about!

And the most challenging?
Making a living out of these creative pursuits – the line between commercial success and remaining pure to the art form can be challenging to navigate.

What did you want to be when you were a kid?
I pretty much always wanted to surf waves and do my best to make a living from that love. Back when I was at school, it really wasn’t a solid career choice the way it can be for some kids today. Part of me wishes I had studied more music theory but in reality I make up my own combinations anyway.

Your last (little or large) adventure? And your next?
My last adventure was a local one to the Mullumbimby Music Festival. It represents all the aspects I like about the industry – showcasing predominantly unknown artists that are so talented across diverse array of styles – World/Folk/Rock/Country – a real treat. My favourite act was Ajak Kwai a female Sudanese refugee and her incredible band who blew everyone away.

My next adventure is a worldwide trip I have been planning for some time – surfing and snowboarding in Japan, talking surfboards in France, Italy and Spain and topping it off visiting my father in the mountains of Idaho. It’s been a long time coming and I’m excited.

 

JOHNSON HUNTER, THE ANIMAL WHISPERER & CHIEF FARMER

How would you describe your job(s) in ten words or less?
General Manager of the coolest agri-tourism destination in Australia.

What were you doing before this?
Operations and Project Managing

Where are some places we’d be likely to find you on a given working week?
Chatting to the cows in the paddock, yoga at my partner’s studio, attempting to surf at The Pass or behind my computer in the office.

What are some of your day-to-day tools of the trade?
Blundstone boots, Akubra hat and my laptop.

What is your absolute favourite bit about what you do?
We get to give our visitors a real farm experience and start a conversation with them about sustainable and ethical food production.

Your last (little or large) adventure? And your next?
Travelling through the North of India almost four years ago. It has been too long between trips so hopefully off to regional Italy sometime soon to immerse in food and farming.

 

ADAM BLAKE, THE INTERNATIONAL MARKETER & PRODUCT INNOVATOR

A photo posted by @blundstone on

How would you describe your job(s) in ten words or less?
Leadership of Blundstone’s brand, innovation and product range globally.

Where are some places we’d be likely to find you on a given working week?
Noosa, Hobart, Melbourne, New York, London or Tel Aviv.

What are some of your day-to-day tools of the trade?
Open and interested eyes and ears to gauge what’s going on in the world around us, swatches of leather and new materials, frequent flyer points, airport lounges and subscriptions to retail insight services.

Who do you surround yourself with at work?
A great team of creative thinkers, hard working implementer and technical wizards (I am certainly not one). I also seek out visionary leaders and entrepreneurs for my own growth and inspiration and immerse myself in a community of consumers, friends and strangers who each provide unfiltered insight into people’s wants, needs, values and perspectives, which is vital for my job.

What is your absolute favourite bit about what you do?
I am super proud to be given the opportunity to serve such an iconic, authentic and people focused brand – it is a real honour.

And the most challenging?
Balancing the needs of the different parts of our business – our suppliers, partners and clients, alongside the fast moving market trends. It requires a lot of focus and patience.

Your last (little or large) adventure? And your next?
I actually head out to Cambodia with my wife in a couple of days. Then January and February, I’ll be circumnavigating the globe visiting all our distributors. However, the biggest ongoing adventure is being dad to two teenage children who are finishing school and entering the world – exciting and scary on a daily basis.

 

AMELIA FULLARTON, THE MEMORY CAPTURER

How would you describe your job(s) in ten words or less?
I am a photographer, owner of Millk and mumma of two.

What were you doing before this?
High school.

Where are some places we’d be likely to find you on a given working week?
At my desk or somewhere entertaining the kids.

What are some of your day-to-day tools of the trade?
My cameras, of course – they are all l really need to work.

What is your absolute favourite bit about what you do?
Most definitely that l can be around my daughters more. Working from home definitely has its challenges but also allows me the freedom to work when and where that suits.

Where will your next big adventure take you?
A road trip across America with the family next year.